Our Free Comparison Shopping Service (CSS)
Supercharge Google campaigns with Coffee Marketing Digital's Premium Comparison Shopping Service. 20% discount on ad spend, premium Google support, regular meetings and expert ongoing marketing advice all included with our PPC management service.
Free clicks. Better insights. Better performance.
Deeper Industry Knowledge, Continuously Updated.
All the cool kids have one. A Comparison Shopping Service (CSS) is an essential tool for any e-commerce business running Google Shopping ads. A CSS partner places your product ads on Google, but with a crucial advantage: a 20% discount on your cost-per-click (CPC). Today, an overwhelming majority of successful e-commerce businesses—over 80% in many sectors—are leveraging a CSS.
If you're not using a CSS, you are operating at a significant competitive disadvantage. Your competitors are entering the ad auction with a 20% cost advantage, allowing them to bid higher, gain more visibility, and attract more customers for the same budget. Essentially, for every £1 you spend on a click, your competitors are only paying 80p. This means you are fighting in a marketplace where you are inherently paying more for every interaction.
Why continue to give your competition that edge? You can gain this immediate 20% discount and all the additional benefits of expert campaign oversight for free when you choose our fully managed PPC service.
Stop overpaying and start outperforming.
We're Partnered With The Best To Make You The Best.
Technology, data, and human expertise — optimised at scale.
Google Partners
Direct access to Google support, internal benchmark data and the latest platform features.
Premium CSS Partners
The best Comparison Shopping Service solution for a 20% CPC discount and maximum visibility.
AdStrong Partners
Advanced campaign automation and bidding technology to squeeze more from every budget.
FeedOptimise Partners
Feed and product-data enhancements so your listings work harder across every channel.
Maximise Ad Account Management
Beyond Running Ads
Supporting your business way beyond simply running Ads.
Correlated Data
Our analyser system correlates millions of data rows with other data like weather, holidays and seasonality.
Business-Level Insight
In-depth reporting and business level insight.
A Team Who Have Your Back
Regular meetings to suit you and a multi-person team who have your back.
CSS Options To Suit Your Business
Included with fully managed PPC — or self-manage from £60/month.
| Feature | Fully Managed PPC | Self-Managed (£60/mo) |
|---|---|---|
| Comparison Shopping Service (CSS) benefits — 20% CPC discount | Included | Included |
| End-to-end CSS migration, setup and optimisation support | Full setup & ongoing optimisation | Migration support |
| Google Merchant Centre optimisation | Free product listings set up & delivery | Optimisation audit |
| Free Google product listings optimisation | Included | Included |
| Fully managed paid campaigns (Google, Bing, TikTok & Meta) | Included | You control your own campaigns |
| Policy violation & product disapproval monitoring | Ongoing monitoring | — |
| Feed & product-data enhancements with FeedOptimise | Included | — |
| Clear strategic roadmap with commercial goals | Included | — |
| Regular meetings and business-level reporting | Included | — |
| Free listing on our shopping site | — | Included |
| Google Ad campaign audit | Included | Optional |
Grow Your Business With Digital
Digital Marketing Strategy
Our Digital Marketing Maturity Model creates a vision and clear phased plan to scale your online ecommerce business. We research, set a vision and deliver a clear plan to achieve excellent results.
Integrated Search Marketing
Optimise your digital footprint across all channels. Be it Google or Microsoft, Facebook or Instagram, connect with customer demand to maximise your exposure, conversion rate and ROI.
eCommerce Marketing
We manage monthly ad budgets of over £400k for 20+ clients, returning over £8m per year. We're laser focused on increasing revenue at a controlled return on ad spend to maximise ROI and volume.
Some words from our clients
Director, Trading Depot
Trading Depot has seen year on year growth since working with Ross – a trusted extension to our team. Our move to Coffee Marketing has been seamless, with even more opportunities identified, which sees ever increasing sophistication of our online marketing.
Sales Manager, Ford Fuels
The extreme attention to detail is very clear and Al will guide you down a route which will achieve your business objectives in a measured way. Great to work with on a one-to-one basis as he is always willing to go that extra mile which is important to any business and their success online.
Owner, Oakley Training & Consultancy
What this guy doesn't know about marketing is not worth knowing. He successfully fast tracked us into the world of digital marketing, conceived and developed a new ecommerce marketing platform to develop our footprint and online sales. His care and diligence is brilliant!
Partner, 3-S Financial Management
Alistair is exactly the person to draft in to get straight to the bottom of what is really effective with digital marketing and social media in general. He shows what is fluff and what is not- an invaluable asset and angle to developing a clear and specific marketing plan.
Advice Worth Paying For - But You Won't Have To.
Don't take our word for it. We'll prove it.
We're offering a review into a specific challenge you have.
We'll research your business and marketing problem, create a bespoke strategy with actionable ideas you can take away.
Let's discuss... No commitment. No worries.
Privacy Policy: We won't (ever) share, use, sell or do anything with this information other than for the purpose of this initial project or reasons you agree to in future.
